Love him or not, Donald Trump knows how to market himself. There is one thing Trump does, I dare say he overdoes, which real estate agents don't do enough of :
Donald Trump takes credit
He took credit for Apple's new iPhone, suggested that CNN owes charity money because he spikes ratings for them, and he took credit for the downfall of the would be Speaker of the House. Trump has been making bombastic statements like this, all of his adult life BUT... there is a lesson here.
Customers need to know how important your job is.
Let me give you an example. I was at a graduation party last June, We were talking about how my friend's daughter's won a college scholarship and...his real estate agent chimed in. She said, "This is partly my success too. I convinced him to buy in this school district because I knew he had extraordinary kids". At first, I was shocked but, when I got home, it made complete sense to me that she would say this.
Choosing the right agent then, can affect the education a client's children receive.
I can think of a bunch of things for which a good real estate agent deserves credit, Here are a few:
1- Retiring comfortablly because of selling a home at the right time.
2- Lower costs because of choosing a property near public transit.
3- Greater health because of choosing a property near hiking trails, gym, etc
Y'all need to start giving yourselves some credit for the wonderful impact you have on your clients' lives...and you need to tell potential clients about those wonderful things you've done.
Here is a strategy you can use today to get more listings. If you have a condo buyer, and they want to use a VA or FHA loan, call our team at 858-777-9751. We do DELRAP FHA condo complex approvals (in less than a week) and have a great track record of getting VA condo complexes approved quickly. After we close the buyer transaction, I want you to call all of the owners in the complex and..
Take the credit for adding value to their home.
I don't care if you take all of the credit. In fact, I want you to take the credit. If you were wise enough to bring us in on the case, you deserve the credit.
You don't have to be as crazy as Donald Trump is but y'all need to brag a bit-- you are worthy of it