iLearnSales.com

Entrepreneurship and Goal Setting by Mark Victor Hansen

Here's iLearningGlobal faculty member, Mark Victor Hansen on a "Seminar at Sea", sponsored by iLearningGlobal faculty member, Bob Proctor.  In this presentation, Hansen discusses Roger Hamilton's Eight Styles of Entrepreneurship:

• Creator- Bill Gates
• Star- Martha Stewart
• Supporter- Steve Ballmer
• Dealmaker- Donald Trump
• Trader-George Soros
• Accumulator- Warren Buffett
• Lord- J. Paul Getty
• Mechanic-Sam Walton

Hansen finished his presentation with a story about a young boy names Tommy Tighe and goal-setting. (transcript here).  Light-hearted and fun, the moral is that if you get a clear vision about what you want, write down your goals, develop and act upon a plan, you can get anything you want.

See more of Mark Victor Hansen here.

Apostle Marketing by Tony Alessandra

iLearningGlobal Faculty member Tony Alessandra discusses his concept of "Apostle Marketing".  Simply put, Tony suggests that there are customers, satisfied customers, raving fans and then there are apostles.  Here are my notes from the video training, on iLearningGlobal:

• Apostles are something like "mavens" but even better.  They love your service offering so much that they wouldn't let anyone think of using someone else.
• You probably have a couple of "apostles" in your past-client database right now.  You treat them differently from the past customers.  You nurture your relationship in a MUCH different way and they appreciate it.
• You have the potential to convert past customers into apostles; simply replicate the actions you take with your apostles to a targeted group of "raving fans".
• Twelve apostles is a satisfactory number to build a great database. (Does that number sound familiar?)
• Try to double the number of apostles you have each year.  If you have 2-3 in your database now, you should reach your goal of twelve apostles within 3 years.

I liked this training video a LOT.  Tony describes himself as a "New York Italian" so I completely get the whole boisterous, enthusiastic style of delivery.  As a kid who grew up in Philly, it's nice to see that I'm not the only loud, East Coast guy here in San Diego.

PS:  Tony's no slouch; he's actually "Dr. Tony".  He holds a PhD and MBA in Marketing as well as an undergraduate degree from the Villanova of the Midwest (Notre Dame).

Learn More About Affordable Online Sales Training Here

What's Your "EVE Ratio"? (Entertainment Vs Education)

Do you know what your EVE ratio is? this is your entertainment vs education ratio. How much do you spend every month on cable tv, movies, sports, hobbies, vacations, dining, drinking, internet, video games, social clubs, etc? What do you spend every month in continuing education or personal improvement? The average person has a ratio of 50 or 100 to 1! Do you think this could partially explain the cause of the current economic turmoil?

Grab a piece of paper and find out what YOUR EVE ratio is! Create columns similar to the graph below and do your very best to think of all your expenses in these areas and be as accurate as possible. List all of the items and the time and expenses associated with each. When you have completed the list, add up the totals, and you have your EVE Ratio!

Many individuals today say they simply can’t afford continuing education. Your EVE Ratio may dramatically change your thinking if you fall into that group.

iLearnSales

iLearnSales.com is an online training delivery solution for sales professionals.  Partnered with iLearningGlobal, we bring you an accomplished faculty, not limited to but including:

• Brian Tracy
• Tom Ferry
• Tony Alessandria
• Mark Victor Hansen
• John Gray
• T. Harv Eker
• Ivan Misner
• Bill Bartmann
• Hyrum Smith
• Jay Abraham

Sales professionals can benefit from the free snippets we include on iLearnSales.com.  Video, audio, and e-books are available on our subscription site.  Enter Here to see more video, audio, and print content.